A magic shop run by magicians.

There’s a need for a magic retailer that combines easy online shopping with real, knowledgeable customer service. We set our goals high to become that company for you.

Our principal, Wolfgang Wollet, has spent decades in the magic industry as both a retailer and a manufacturer. His proudest achievement was owning the prestigious German magic company The Magic Hands, still praised by insiders today for the quality of what it made and sold.

We only sell magic we stand behind

We don’t carry a product just because it’s hip or new. We carry professional products that help you strengthen your performance. If something is poorly made or can’t be done the way it’s advertised, it doesn’t go on our shelves.

We make magic, too

We don’t just sell magic. We care about the art and want to move it forward, so we also manufacture our own lines and keep bringing new, unusual effects to market.

Help before you buy

There has never been more magic available, and that makes choosing harder. Tell us your background and what you want to perform, and we’ll help you pick something that suits your skill level and your show. Real people work here, and we answer.

One of the largest inventories in the world

We keep one of the largest physical magic inventories anywhere and have excellent contacts with large wholesalers and small independent makers. If it’s available, we can get it. Brands like Fakini, JB Magic, Joe Porper, Viking and Tora are in stock and ready to ship.

— Wolfgang Wollet, Tricksupply.com